Friday, February 28, 2014

Hire Tulsa Sign Companies to Make First Impressions for your Business

First impressions last, so what do you think having an overtly cheap, low-quality sign post outside your place of business could say about the products or services that you offer? Sure, established Tulsa sign firms like Crown Neon Signs will be able to offer you an affordable rate, but you should make sure that you invest in high-quality materials, which are worth every penny you spend.

You don't have to turn to advanced marketing tools and techniques to jumpstart your brand marketing; you can begin right away by investing in a sign that counts. Keep it simple but catchy enough to reel in your prospective customers.

Sunday, February 9, 2014

Different Advertising Colors Used in Tulsa Signs and Their Messages

Some advertising professionals, as well as some sign makers, know that colors in Tulsa signs can convey a certain message. Essentially, the kind of colors they use will depend on the kind of message they want to convey to an audience.

All Tulsa signs like those made by Crown Neon Signs have different colors to use. Among the most popular ones are blue, green, red, and yellow. Given that each color conveys a certain message or two, they can help decide which one is most suitable to apply on company signs or other large-sized print media.

Among other things, blue represents clarity, productivity, reliability, and stability. Brands such as American Express, Dell, Ford, Oreo, and Twitter have blue-themed logos. Probably a reason for blue giving the impression of productivity and stability is that ancient people believed the blue sky was home to powerful gods.

Green, the color of nature, conveys a sense of balance, harmony, and tranquility. Among the brands with green logos are Animal Planet, Holiday Inn, Starbucks, and Tropicana. A shade of bright green is a symbol of environmental awareness used by cause-oriented groups. Holidays like Christmas and St. Patrick’s Day also use green.

Friday, February 7, 2014

Three Vital Qualities of Channel Letters Made by Tulsa Sign Companies

 Many Tulsa sign companies can create these channel letter signs. However, only a handful can create channel letters that have the following important qualities:

Brand Recognition
Aside from selling their wares, virtually every business wants to promote their brand in some way. Channel signs are one way to “implant” brands on their customers’ minds. They reinforce the brand and help businesses to stand out from their competitors, especially when using customized letters and logos.

High Visibility
Channel letters are still in demand due to their visibility even from a distance. Channel letter signs immediately tell customers from afar that they have a ready place to go, especially for those who want something quick. Additionally, those that light up at night can give an upscale appearance, be it a motel to check in for the night or a place to grab a quick bite.