Wednesday, March 29, 2017

Tips for Creating Business Signs for Small and Medium-Sized Companies

Business signs should do more than just announce where the shop is. An effective business sign can engage potential customers and encourage them to make a purchase.

Contrary to what some business owners will tell you, a business sign need not be extravagant or showy – all it needs to be is memorable.

The Economic Impact of a Memorable Business Sign

Companies, regardless of its size and industry, always make use of on-site signs to communicate with their customers. According to a study conducted by researchers from University of Cincinnati, an effective business sign has a direct positive economic impact as it helps increase sales, create additional employment, increase customer satisfaction, establish the presence of local brands and increase tax revenues for the community. Read more on this article.

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